Welcome to the first-ever 24/7 Women’s Sports Network!
FAST Studios, the Los Angeles-based streaming venture studio, has announced that the first-
ever network to focus on female athletes, the Women's Sports Network, is officially live.
Sony is looking to the metaverse with the Beyond Sports acquisition!
Sony has acquired Beyond Sports, an AI-based data analysis and visualization company
specializing in fan engagement. As a result of the deal, Sony is reconstructing its sports
business organization with the Netherlands-based Beyond Sports joining Sony-owned optical
tracking provider Hawk-Eye Innovations Ltd and digital media platform Pulselive – A Sony
Sports Company under its sports business umbrella.
African market, the youngest continent worth investing in!
Africa is an interesting continent to invest in. The youthful demographic is considered a major
advantage for the continent, with prospects of generating significant GDP growth.
The six “I”s of Collaborative Innovation!
🤝 Talking about innovation is sometimes about taking individuals’ creative energy and transforming it into something of collective value. However, the challenge is to help people to collaborate and create because everyone has different motivations, education and culture.
Investment in women´s football keeps growing!
⚽ 2022 has been one of the most important years, if not the most relevant, in the history of women´s football. There are several examples of this success:
Warner Bros Discovery Sports takes its audiences into the metaverse!
🌐 Warner Bros Discovery Sports has partnered with Infinite Reality on a multi-year deal to create its first metaverse experience for one of its European sports properties. The agreement is aimed at reaching and engaging new audiences using Web3 technologies.
The importance of Strategic Planning
In the last two years, at Sport innovation Society, we have developed strategic plans for sports organizations in different countries, from the Americas to Africa, and in different sports.
ClipperVision the first NBA DTC Streaming Option!
The LA Clippers have become the first National Basketball Association (NBA) franchise to offer a direct-to-consumer (DTC) streaming platform with live in-market games. ‘ClipperVision’ complements the team’s existing local broadcast deals and will broadcast 74 of the Clippers’ 82 matches this season – the other eight have been selected for coverage by the NBA’s national broadcast partners.
Dietrich Mateschitz gave sports wings!
The Austrian businessman was an enormously influential figure in sports, mainly in F1.
🚀 Eyes on Mexican Market!
One of the indicators analysed by the investors & marketers is demographics and consumer behaviours. It is also part of the innovation process, considering you need to understand your targets to solve problems that matter to them and identify the potential market size.
