Miguel talks about the UN´s environmental challenges of avoiding the collapse of the global society, how the UN collaborates with sports organizations to achieve sustainability, the powerful voice sport has to communicate positive values, and how aligning with sustainability is no longer a nice to have, now is a must. . “What we want to do is to avoid the total collapse of our global society, and ensure that it continues to be successful and thriving into the future.”
Miguel NARANJO . What will you learn from this episode:
– The whys of the emergency of the fight for climate change
– How the UN provides guidance and recognition to companies and organizations to encourage them to take action on climate change
– The trend in companies and investors to put their money out of business without enough sustainability and climate change compromise
– The lack of knowledge in sports organizations on what to do to be more sustainable
– Sports Organizations’ practical actions to be eco-friendly, how this affects the fans’ and stakeholders’ perception
– The enormous opportunity for sports organizations to make a difference