Author: Jeanne Pisciotta

Ligue 1 Uber Eats and SiS brought the French league closer to Mexican fans! 

đź“ş For the first time in its history, Ligue 1 Uber Eats hosted two Ligue 1 Touch events in Mexico, inviting local fans to experience and live the intensity of Le Classique. The OM-PSG match, played on 26 February 2023, was broadcasted live simultaneously on giant screens in Mexico City and Monterrey, with the presence of legendary former Ligue 1 Uber Eats players.

NEWS OF THE WEEK

March 2, 2023 – March 9, 2023
Sport Business and Innovation News

Innovative partnership between Tottenham Hotspur and F1. 

Formula 1 has agreed to a 15-year strategic partnership with Premier League football club Tottenham Hotspur Football Club to deliver the world’s first-in-stadium electric karting facility and London’s longest indoor track below the 62,000-capacity Tottenham Hotspur Stadium.

IOC announces Olympic Esports Series 2023!

The International Olympic Committee – IOC has announced details of the Olympic Esports Series 2023, a global virtual and simulated sports competition created by the IOC in collaboration with International Federations (IFs) and game publishers.

NEWS OF THE WEEK

February 27, 2023 Mars 1, 2023
Sport Business and Innovation News

The NBA keeps virtual and partners with Gym Class!

The NBA All-Star Weekend 2023 will start this Friday in Utah, and as one of the most technologically involved sports organizations, the National Basketball Association (NBA) and virtual reality (VR) basketball game Gym Class (IRL Studios Inc) have reached a licencing agreement to let users play on courts with team logos and dress up their avatars in licenced virtual gear.