2022 BEST INNOVATIONS – by Guillermo Mejía from Sport Innovation Society

The sports industry never stops moving and growing. As we all know, and we have seen again with the latest FIFA World Cup, sport has this fantastic ability to unite and make an impact on people’s life. Nevertheless, it is everyday more complex for sports organizations, sponsors, media and other stakeholders to drive new incomes, to increase fan engagement…, and stakeholders are always looking for solutions to optimize results and get a competitive advantage.